We believe that a website should showcase an organization/group's work through organized content and visually-appealing imagery. Our team works with internal and external clients to develop content, design, launch and maintain their websites. For a full list of our websites, please visit the Partner Sites page on psesd.org.
As part of ReLife’s "school makeover," we redesigned their website with vibrant visuals, accessible navigation, and new classroom pages. The goal was to showcase ReLife's fresh and positive new image.
Branding and Graphic Design
Our team of talented designers work with clients to create eye-catching print and digital materials, including: logos, brochures, newsletters, branded templates and more. We work to create consistency across the PSESD brand as well as define agency sub-brands by developing branding guidelines and materials for departments, programs and special projects/events.
Learning, Teaching and Family Support Branding
In partnership with PSESD's Learning, Teaching and Family Support Department, we created cohesive branding to help promote their work. Deliverables included: a brand style guide, logo, and marketing materials.
Video is a powerful tool for sharing the stories of our work across the agency. We partner with clients to write, produce, edit and broadcast these stories internally and externally.
PSESD Early Head Start at the Washington Corrections Center for Women Video
Tasked with showcasing the impact of PSESD’s Early Head Start program at WCCW, we filmed and edited a video of four mothers who shared their experiences about navigating parenting in a prison setting. The video was meant to tell the mothers’ stories through a humanizing lens by featuring interviews, complemented by footage of the children who will arguably benefit most from this program.
Integrated Marketing and Communications
To extend the reach of programs, events and campaigns, the Communications Department works with clients to develop and deploy comprehensive marketing and communications plans. We assess the current state of communications, then identify key audiences, messaging, promotion opportunities, and strategic communication tactics. Our plans are scalable and can be adjusted based on client and project needs.
In 2020, we reimagined our annual report to the community to extend beyond print. Our goal was to create a dynamic website, using multimedia content, to share the stories of the people and programs that enable us to work toward eliminating the opportunity gap and leading with racial equity. To increase its reach and impact we created a media toolkit, complete with written and designed resources, to promote sharing across platforms.